GDPR (General Data Protection Regulation)

Compliance with GDPR is every organization’s journey, with the regulation setting out the responsibilities of various parties, such as brands, data processors, and data controllers. Based on over 20 years of experience, Related Digital products, services, and contracts come with robust privacy and security protections. As a major player in the marketing technology space, we will continue to improve our products and services.

In light of rapid technological developments, increased globalization, and more complex international flows of personal data, the General Data Protection Regulation (GDPR) is a new comprehensive data protection law in the European Union that updates existing data protection laws to strengthen the protection of personal data. It replaces the patchwork of national data protection laws currently in place with a single set of rules, directly enforceable in each EU member state.

GDPR regulates the collection, storage, transmission, and use of personal data for EU citizens. It is a legal requirement for any organization that processes the personal data of EU citizens, regardless of whether the organization has a physical presence in the EU or not.

No, the GDPR does not prohibit the transfer of EU personal data out of the EU or place any new restrictions. Our data protection addendum references the European Commission’s model clauses – also known as the standard contractual clauses. As Related Digital, we will continue to make sure our clients legally transfer personal data out of the EU.

If you would like to learn more about how GDPR impacts your business please do not hesitate to contact us at privacy@relateddigital.com. Please visit GDPR FAQ page for frequently asked questions.