by Related Digital | Mar 13, 2023 | Customer Data Platform, Digital Marketing
Customers can be segmented into groups (or segments) based on various characteristics or factors. Market segmentation also refers to this process. By categorizing your customers into groups, you can target marketing to each group in a way that maximizes their value to...
by Related Digital | Jan 9, 2023 | Infographics
Would you like to learn about the new features and products we developed for our clients to achieve higher sales and conversion rates and an easily manageable digital marketing process in 2022? Our newly published Release Notes of 2022 offer a short summary of the...
by Related Digital | Jan 9, 2023 | Infographics
As we leave another year behind, how about taking a look at Related Digital’s impressive achievements in client revenues, human resources, and tech developments of 2022?
by Related Digital | Dec 13, 2022 | Customer Journey Manager
It’s really impossible to understand your customers’ experiences easily. That’s why customer journey maps are often used by companies. Like any marketing research and documentation, customer journey maps have both positives and negatives. The positive ones...
by Related Digital | Dec 12, 2022 | Holiday Campaigns
There is no doubt that Christmas is a crucial time of year for retailers to generate revenue. The key to a successful campaign is to prepare it well in advance. Christmas is already on the minds of marketing departments before (or even during) the summer is over. It...