What is Customer
Data Platform
(CDP) ?

What are the differences between CDP – CRM – DMP? Why is CDP the right technology for your company? How can you increase your company revenues by 3 times with CDP?

Thanks to RMC’s advanced CDP technology service, you can segment all your customer data online and offline, creating personalized omnichannel campaigns. In this e-book we have prepared, you can find detailed information about CDP. Some topics featured in our e-book;

  • What is Customer Data Platform ?
  • Where is the Customer data Platform used ?
  • What are the differences between CDP, CRM and DMP ?
  • How to use CDP ?
  • Benefits of using Customer Data Platform
  • What is RMC, CDP technology ?
  • CDP sample scenarios

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