Lifecycle Marketing Ebook

Customer Lifecycle Marketing: Acquire, Grow, Retain.
How customer lifecycle marketing can help you build relationships that last. Created by RMC for marketing professionals in search of the perfect email campaign.
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• What customer lifecycle marketing means
• Core elements of customer lifecycle marketing
• How to create welcome emails that work
• How to reconnect with a customer who hasn’t checked out
• How to turn an uncommitted browser into a buyer
• Why post-purchase emails are important
• Retention emails that turn buyers into loyal customers
• How to get lapsed customers back on board