n11.com Leverages Big Data with the Related Marketing Cloud Integration
n11.com is a membership-based e-commerce marketplace that met with customers in Turkey in 2013. Since then, the company has been growing at astronomical rates, increasing members and adding brands and products on a regular basis. The number of stores operating under n11.com has reached 30,000 in 2015, offering a wide range of apparel, electronics and homeware products. With the ever-growing number of member profiles and product varieties, there was a need for a scalable and flexible platform to constantly stream email and SMS campaigns targeting different segments.
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