Using Data to Create Insights

Using Data to Create Insights

There are certain terms we use quite frequently when we talk about digital or creative marketing. This article is going to focus on the two most popular of them: Data and insight. A short explanation for data would be the sum of all the information you collect during...
Is Your Brand Ready For Black Friday?

Is Your Brand Ready For Black Friday?

The Friday following Thanksgiving Day in the USA is called Black Friday and nearly all of the brands from different industries, but especially the ones in the tech business offer irresistible sales to their customers. Many people wait in excitement for this day to...