The buying journey refers to the process where consumers recognize a need for a product or service, culminating in a purchase. The entire process starts with the customer identifying their need, proceeds to them researching, evaluating brands, and ultimately deciding…
Digital marketing channels are platforms that enable brands to reach their target audience and potential customers quickly and effectively. These channels can include tools such as search engines, social media, websites, SMS, or email. Understanding and using marketing channels correctly…
Storytelling, also known as narrative marketing, is one of the story-focused marketing methods of the present century. Numerous brands and businesses send advertisements to consumers. In today’s digital world, reaching target audiences can sometimes be challenging for brands. Particularly, not…
In the world of digital marketing, increasing customer loyalty and satisfying them is crucial. Personalization in e-commerce supports companies in boosting their sales and taking their success to the next level because personalization is a fundamental building block of marketing…
Digital marketing channels are tools that enable you to establish effective connections with your customers or target audience. By using low-budget yet effective channels, you can expand your reach and reach more people. You can introduce your brand to potential…
In competition, having solution proposals that will put you ahead of your competitors makes it easier to grow your business. Standing out in digital marketing primarily relies on conducting competitor analysis. If you are seeking the best ways to engage…
As Related Digital, just like every month, we have prepared a comprehensive guide to important days for you in September. In this guide, you will find the most crucial days and key points that you can utilize to enrich your…
With the development of technology, the time spent on social media has increased. Especially newly developed social media accounts sometimes manage to attract the attention of users immediately. Threads is one of the internet-based forms of communication. It would not…
Artificial intelligence has a key role in many areas today. You can increase your productivity with artificial intelligence, which offers different solutions, especially in the business world. In business life, some jobs take too much time and cause companies to…
Sales and marketing are among the topics that every company focuses on. You need to implement some strategies to get customers and persuade them to buy your products. Sales funnel refers to the process your potential customers go through to…
In the world of digital marketing, brands have the opportunity to leverage important international days to connect with their audience on a global scale. By aligning marketing campaigns with these significant occasions, businesses can foster brand affinity, drive engagement, and…
In today’s digitally driven world, brands have the unique opportunity to leverage important international days to connect with their audience on a deeper level. These occasions provide a platform for businesses to align their marketing campaigns with meaningful causes, foster…
In the month of May, using important days and weeks in digital marketing campaigns can be a great way to engage with your audience and increase brand visibility. For example, May is Mental Health Awareness Month, which presents an opportunity…
Customer loyalty means more than your customers being satisfied with your business’ services and products. Businesses and brands tend to constantly differentiate and stay one step ahead with the increase in technological developments. Customers today can learn a tremendous amount…
The month of April comes into our lives with rapidly warming weather, unexpected rains, longer days, and a feeling of hopefulness. You may see that after dreadful and dark winter months, people are desperate to feel optimistic about life and…
Customers can be segmented into groups (or segments) based on various characteristics or factors. Market segmentation also refers to this process. By categorizing your customers into groups, you can target marketing to each group in a way that maximizes their…
The most successful business owners know that engaging their existing and potential customers is a continuous process. You have a chance to reach out to your customers on Valentine’s Day, which is one of the biggest commercial occasions of the…
Creative ideas used in the execution of digital marketing campaigns can attract new customers and help you increase your engagement. You, too, can use these opportunities to create campaigns in line with your brand identity. As Related Digital, we have…
We are finally at the end of the year 2022, having lived through both good and bad days and, we are about to enter the month of January. This month symbolizes the beginnings of new opportunities and hopes, and that…
December is a month full of valuable days for digital marketing, the most important of them are Christmas and New Year’s Eve since online shopping is on the rise. As Related Digital, we create the perfect guide consisting of the…
As the name suggests, data-driven marketing is a marketing strategy that is built using information from big data in order to build marketing campaigns. In addition, this analysis will provide insight into customer preferences and broader marketing trends that may…
Shopping madness is a big part of the month of November due to Black Friday and Cyber Monday, making it a perfectly profitable time for executing digital marketing campaigns. The new Important Dates of November Guide we prepared as Related…
Nowadays, most people do their shopping and purchasing business online. Even the ones who have always been suspicious of internet shopping had to go through reform and discover the advantages of online purchasing. Similarly, small and medium-scale businesses that had…
Are you on the lookout for brilliant new ideas and exciting promotions that can put your customers into action for your digital marketing campaigns? You can always use the essential dates and weeks of the month to create campaigns that…
[et_pb_section admin_label=”section”] [et_pb_row admin_label=”row”] [et_pb_column type=”4_4″][et_pb_text admin_label=”Text”] The people or corporations in your target audience depend completely on what your product or service is. For example, drinking water has a wide target audience because every person needs fresh drinking water…
Are you on the lookout for brilliant new ideas and exciting promotions that can put your customers into action for your digital marketing campaigns? You can always use the essential dates and weeks of the month to create campaigns that…
The stagnancy of July and August can be turned into a high engagement rate through the important days of these months. You can directly address the Islamic community on Eid al-Adha or create awareness campaigns for the World Nature Conservation…
The month of June offers us a wonderful day to spend time with our family and show our appreciation and love to our fathers. Father’s Day is, unfortunately incapable of creating influence in the media and the marketing field in…
Summer days promise endless fun and rest but this translates into stagnation in the work-life. If you want to end this cycle this year to continue with your digital marketing efforts why not use special and important days to launch…
Most of the digital marketing efforts today are executed over social media platforms, that’s why many B2B companies are having a difficult time creating digital marketing campaigns. But in reality, B2B companies should have a completely different mindset for building…
The dynamic and constantly changing nature of the digital marketing world makes it harder for the digital marketing departments of the companies to keep up with the trends. Every day there is a new algorithm change in the search motors,…
