5 Tips For A Balanced and Successful Mother’s Day Campaign

Mother’s Day has the potential to become a very prolific time for digital marketing when everything is planned accordingly. A mother’s love is the most widely admired and respected feeling in nearly all societies, and creating emotionally charged campaigns is…

Spring Cleaning for Your Digital Marketing Strategies

Spring cleaning becomes an inevitable chore as the cold winter months come to an end. We believe spring cleaning is not just required for your home but also a great way to renew your digital marketing strategies. The main purpose…

What Is Gamification? And How Should You Use It?

You probably have an idea about what gamification is, no matter which part you exist in marketing, whether it’s creative or digital. This word has a slightly different meaning in the marketing world. Gamification is all about leading and encouraging…

How to Create Customer Journey Maps

We have mentioned the importance and benefits of customer journey maps before in our other blog posts. Customer journey maps are, in summary, are guides that follow your customers from the moment they discover your product until they purchase, highlighting…